Posted by Joe on Tuesday, January 27, 2015,
In :
Setup
It is so hard to believe that it has been a year since I founded AgencySparks! Here is the blog post that I wrote in February 2, 2014 announcing the company launch.
I have learned so much in the last year!
Here are a few insights:
1. Being an entrepreneur is hard work. Someone asked me early on what is was like not having a boss anymore. My response was quick: now I have many bosses (the agencies with which we work) vs. just one. Also being counted on by others for their paychecks is a great re... Continue reading ...
Venn Diagram and AgencySparks Venn series launch
Posted by Joe on Wednesday, August 6, 2014,
In :
Marketing
I am a big fan of clever Venn Diagrams. Yesterday Google celebrated the 180th birthday of John Venn in one of their famous homepage doodles.
A few weeks ago I came across an excellent Venn diagram posted by LinkedIn CEO - Jeff Weiner:
I reposted the diagram on my LinkedIn profile, and as of today I have received over 150 Likes and a bunch of comments and re-shares.
The concept of a Venn diagram is so simple, but can be an effective way to explain how different ideas can be connected. Kati... Continue reading ...
New Business in the Modern Age - Atlanta Ad Club event recap
Posted by Joe on Friday, May 30, 2014,
In :
Events
I had the good fortune to moderate an EXCELLENT Atlanta Ad Club event entitled New Business in the Modern Age. There were over 100 people in attendance and they were delighted by the all-star panel:
Continue reading ...
New Business in the Modern Age - Atlanta Ad Club - May 28th
Posted by Joe on Wednesday, May 14, 2014,
In :
Events
On May 28th, I will be moderating an outstanding panel of experts for the Atlanta Ad Club on the topic New Business In The Modern Age. (REGISTER HERE)
We will be hearing stories from different sized agencies - large (Razorfish), medium (Sparks Grove), a small (breen★smith advertising) and a client (Cartoon Network). Each panelist will be delivering a 10 minute presentation of stories about the good, bad, and ugly of agency business development and then we will open it up to questions from t... Continue reading ...
AgencySparks First Hire - Stephanie Peterman
Posted by Joe on Thursday, May 1, 2014,
In :
Setup
I am extremely proud and excited to announce that Stephanie Peterman has joined AgencySparks as our Director of Business Development.
Stephanie left Engauge/Moxie a few months ago to join a small digital agency, and I immediately began talking to her about the idea of joining AgencySparks. In case you do not know about Stephanie's very interesting career path, here are a few of the highlights:
- Stephanie was a Journalism major at the prestigious Newhouse School of Public Communications at Syra...
Continue reading ...
AgencySparks and me featured on Jeff Hilimire's blog!
Posted by Joe on Friday, April 18, 2014,
In :
Setup
Long time friend and colleague - Jeff Hilimire (CEO of Dragon Army and former president of Engauge) has been writing a series of blog posts in which he asks a CEO five questions. Today he featured his questions for me and my answers:
http://jeffhilimire.com/2014/04/5-questions-for-a-new-ceo-joe-koufman-agency-sparks/
What fun!
Thanks Jeff! Continue reading ...