Showing category "Setup" (Show all posts)

Podcast guest - Bret's Chat Corner

Posted by Joe K on Sunday, September 1, 2019, In : Setup 
I enjoyed being interviewed by my former (Engauge) colleague Bret Gunter on his podcast - Bret's Chat Corner. At 9:48 I begin talking about Setup and the transition from AgencySparks.

Here is the link the podcast:


Continue reading ...
 

Celebrating the Second Anniversary of AgencySparks!

Posted by Joe on Thursday, February 4, 2016, In : Setup 
It is hard to believe that today is the second anniversary of AgencySparks! It seems like just yesterday that we were celebrating the first anniversary.

Two years ago I acted on my dream to build a company that connects brands to specialist marketing agencies, and it is hard to comprehend how much it has grown in the past few years.

We have had the good fortune to work with some amazing agencies:


Continue reading ...
 

AgencySparks' First Anniversary TODAY!

Posted by Joe on Monday, February 2, 2015, In : Setup 
Today is the official first anniversary of the incorporation of AgencySparks!

To celebrate, we have launched a shiny new website:



Please check it out at AgencySparks.com and we would love to get your feedback!

Here is the blog post I wrote last week celebrating some of the highs and lows from the first year.

Special thanks go Lindsay and Ben at Bright Fox Agency for helping us with our new brand, logo, business cards, infographics, collateral materials, and website!

Thank you again for your suppor...

Continue reading ...
 

One Year with AgencySparks!

Posted by Joe on Tuesday, January 27, 2015, In : Setup 
It is so hard to believe that it has been a year since I founded AgencySparks! Here is the blog post that I wrote in February 2, 2014 announcing the company launch.



I have learned so much in the last year!

Here are a few insights:


1. Being an entrepreneur is hard work. Someone asked me early on what is was like not having a boss anymore. My response was quick: now I have many bosses (the agencies with which we work) vs. just one. Also being counted on by others for their paychecks is a great re...

Continue reading ...
 

Top 10 most exciting happenings at AgencySparks so far in 2014!

Posted by Joe on Tuesday, November 18, 2014, In : Setup 

There are so many exciting things happening for AgencySparks! I will not bore you with all of the details, but here is a quick list:

1. Several of our agencies have closed deals from the introductions we made to potential clients. This is the most important of any of the points on this list.

2. We got a new logo/brand and are working on a new website and marketing materials:

    

3. AgencySparks was mentioned in the Atlanta Business Chronicle along with a quote from me:



4. Our fourth employee join...
Continue reading ...
 

Giving Thanks to the "Sparks"

Posted by Joe on Tuesday, July 22, 2014, In : Setup 
AgencySparks has been rapidly growing and for that I am thankful.  We have been having conversations with many, many brand marketers and connecting them with the, now seven marketing agencies that make up the AgencySparks Network.  We have comfortable office space and two excellent employees have joined our team.  Startups have plenty of challenges, but this has been the most rewarding experience of my life, so far.

Of course I could not have built this company alone.  Along with the great tea...
Continue reading ...
 

Adding to the AgencySparks Team Again - Welcome Katia Herrera

Posted by Joe on Wednesday, June 11, 2014, In : Setup 
We are so pleased to welcome Katia Herrera to AgencySparks!  




Katia joins Stephanie Peterman and me as our third employee and a valuable member of our team.  We were thrilled to have Katia join us due to her enthusiasm, stellar intellect, and strong work ethic.

Katia will be graduating from the Terry College of Business at the University of Georgia in August 2014.  She will be receiving her Bachelor of Business Administration (BBA) in Marketing with a Digital Marketing area of interest.  

During...

Continue reading ...
 

AgencySparks featured on Smart Agency Master Class - What can you do better in your Agency’s Business Development?

Posted by Joe on Wednesday, June 4, 2014, In : Setup 
Jason Swenk has built a nice business advising marketing agencies on how to be more successful.  His experience comes from running a digital agency for 12 years before selling it in 2011.

Jason asked me to participate in one of his Smart Agency Master Classes.  When I saw his A-list of other participants (including good friends Del Ross, Jeff Hilimire, Richard Warner, Simms Jenkins, John Waddy, Rich Wilson, and Raj Choudhury), it was a no brainer for me to get involved:



Here is a link to the po...

Continue reading ...
 

AgencySparks First Hire - Stephanie Peterman

Posted by Joe on Thursday, May 1, 2014, In : Setup 
I am extremely proud and excited to announce that Stephanie Peterman has joined AgencySparks as our Director of Business Development

Stephanie left Engauge/Moxie a few months ago to join a small digital agency, and I immediately began talking to her about the idea of joining AgencySparks.  In case you do not know about Stephanie's very interesting career path, here are a few of the highlights:

  • Stephanie was a Journalism major at the prestigious Newhouse School of Public Communications at Syra...

Continue reading ...
 

First look at the AgencySparks offices

Posted by Joe on Monday, April 21, 2014, In : Setup 
Many have asked me about our new offices.  I wanted to give you a glimpse into our space.  We are very fortunate to have an amazing location right where the Buckhead and Midtown neighborhoods of Atlanta come together.

Here are some photos (in order of how you move through the space, when you visit):















Here is the floor plan:



Looking forward to having you visit us at AgencySparks!

Best,
Joe

Continue reading ...
 

AgencySparks and me featured on Jeff Hilimire's blog!

Posted by Joe on Friday, April 18, 2014, In : Setup 
Long time friend and colleague - Jeff Hilimire (CEO of Dragon Army and former president of Engauge) has been writing a series of blog posts in which he asks a CEO five questions.  Today he featured his questions for me and my answers:

http://jeffhilimire.com/2014/04/5-questions-for-a-new-ceo-joe-koufman-agency-sparks/

What fun!  

Thanks Jeff!




Continue reading ...
 

AgencySparks - Major Momentum

Posted by Joe on Wednesday, March 26, 2014, In : Setup 
Big things have been happening for AgencySparks since I announced the company launch on February 2, 2014.  

Between February 2nd and 5th, AgencySparks:
  • Received our first signed agreement from an agency
  • Got our Tax ID
  • Formed our corporation
  • Received our business license from the City of Atlanta
  • Set up our checking account and accounting system
On February 6th, Michelle and I jumped on a plane to Peru where we experienced one of the most amazing trips of our lives.  While on that trip, I received the...

Continue reading ...
 

AgencySparks - A New Company Is Born

Posted by Joe on Sunday, February 2, 2014, In : Setup 
I could not be any more excited to announce that I have launched a new company - AgencySparks!  



AgencySparks provides business development and communications consulting services to marketing agencies.  

I want to share the story of how the company was born:

Very soon after I left my agency of the last six years, in early January of 2014, I felt VERY fortunate to have several excellent opportunities.  Most of them were with small-medium sized agencies looking for me to help them grow, like I ha...

Continue reading ...
 
 

Tags